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Overstock Acquires Bed Bath & Beyond, To Change Name

Overstock.com announced that they have acquired Bed Bath & Beyond's brand and other intellectual property and intend to rebrand Overstock.com to Bed Bath & Beyond over the coming weeks.

Overstock's new web address will be bedbathandbeyond.com and their rewards program will change from Club O to Welcome Rewards, which was the name of Bed Bath & Beyond's rewards program before they went out of business.

  Posted on 6/29/23 in Industry News

   


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