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Nintendo Game & Watch: Super Mario Bros. - Not Machine Specific

Platform : Not Machine Specific
4.7 out of 5 stars 9,753 ratings

$44.99
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About this item

  • Get your hands on a new piece of Super Mario history with a collectible Game & Watch system
  • Play the whole Super Mario Bros. Game and save the Mushroom Kingdom
  • Challenge yourself by taking on Super Mario Bros.: The Lost Levels
  • Watch out for Super Mario inspired surprises as time changes in the included digital clock
  • Juggle Super Mario Bros. Style in a Mario version of Game & Watch: Ball

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Product information

Number of Players 1
Publication Date November 13, 2020
Computer Platform Nintendo Switch
UPC 045496883041
ASIN B08HB9TCVG
Release date November 13, 2020
Customer Reviews
4.7 out of 5 stars 9,753 ratings

4.7 out of 5 stars
Product Dimensions 3 x 3 x 3 inches; 4.64 ounces
Type of item Video Game
Rated Rating Pending
Item model number HXASRAAAA
Item Weight 4.6 ounces
Manufacturer Nintendo
Batteries 1 CR123A batteries required. (included)
Date First Available September 3, 2020

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Nintendo Game & Watch: Super Mario Bros. - Not Machine Specific


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Product Description

Get your hands on a new piece of Super Mario history with a collectible Game & Watch system.

Tap into Nintendo’s robust history with this special Game & Watch system that includes the original Super Mario Bros. Game, a digital clock, and more!

Play Super Mario Bros. —Game & Watch style.

Jump over bottomless pits, stomp Goombas, and enter warp pipes with the same tight controls you remember from the ‘80s. Play solo or pass Game & Watch: Super Mario Bros. to a friend for alternating two-player fun.

Even more Mario.
Challenge yourself in the included Super Mario Bros.: The Lost Levels game, check the time with an animated Super Mario inspired digital clock, and play a special Game & Watch: Ball game with extra Super Mario flair!

Game & Watch: Super Mario Bros. is a new interpretation of the original Game & Watch design that’s updated to include a +Control Pad so you can jump, leap, and stomp with precision and ease. In addition to Super Mario Bros., Super Mario Bros.: The Lost Levels offers even more gameplay…and some extra challenge to boot!
When you’re not saving Princess Peach, check out the included digital clock. As time passes, 35 different animations may play…including some guest appearances from Mario’s friends and foes!

Play a special version of Game & Watch: Ball with a Super Mario Bros. makeover for a true blast to the past.

The Game & Watch: Super Mario Bros. system will continue to be shipped to retailers through approximately March 31, 2021, and will be available for purchase while supplies last.


From the manufacturer

Game & Watch: Super Mario Bros
Game & Watch Super Mario Bros

A new look for a classic device

The original Game & Watch device came out in Japan in 1980 and was the first handheld gaming system created by Nintendo. Now you can get your hands on a new piece of history with a special Game & Watch that includes the original Super Mario Bros. game, a digital clock, and more.

Play Super Mario Bros. — Game & Watch style!

Game & Watch Super Mario Bros

Jump over bottomless pits, stomp Goombas, and enter warp pipes with the same tight controls you remember from the ‘80s!

Game & Watch Super Mario Bros

Play the whole Super Mario Bros. game and save the Mushroom Kingdom, and then challenge yourself by taking on Super Mario Bros.: The Lost Levels.

Even more Mario!

Game & Watch Super Mario Bros

Play a special version of Game & Watch: Ball with a Super Mario Bros. makeover for a true blast to the past!

Game & Watch Super Mario Bros

When you’re not saving the Mushroom Kingdom, check out the included digital clock. As time passes, 1 of 35 different animations may play… including some guest appearances from Mario’s friends and foes.

Customer reviews

4.7 out of 5 stars
9,753 global ratings

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Customers say

Customers find this Game & Watch device to be a worthwhile collector's piece with a bright, sharp display and high Nintendo quality. They appreciate its portability, noting it's perfect for carrying around in pockets and using on road trips, while also bringing back childhood memories. The battery life is good, with one customer mentioning it uses a Li-Ion battery. While the device is small enough to be pocket-sized, some customers note it's too small for adult hands.

110 customers mention "Fun"110 positive0 negative

Customers find the game fun, particularly for nostalgic purposes and as a way to relive childhood memories, with kids especially enjoying it.

"...The watch is a fun addition, you can cycle through different backgrounds of the clock by repeatedly pressing the time button...." Read more

"...The retro design and classic gameplay brought back a lot of great memories. Both adults and kids had a blast playing with it at the party...." Read more

"...I have a great time playing this game. Unfortunately it got Lost and I have to purchase another one." Read more

"...but the high-quality design, clock, and easter eggs make it a fun celebration of the Super Mario Bros. 35th anniversary." Read more

71 customers mention "Screen quality"71 positive0 negative

Customers appreciate the screen quality of the Game & Watch, noting its bright, sharp display and cool retro look, with one customer highlighting the Easter eggs as a nice touch.

"...First of all, the LCD isn't bad. It's not great, but not bad. It is clearly a TN panel as the vertical viewing angles are pretty horrible...." Read more

"...Yes, it’s a bit early, but that’s okay! It’s honestly such a cute, petite electronic!..." Read more

"...quite a fitting place for these classic versions, displayed on its beautiful color screen, with adjustable brightness, and an impressive mono speaker..." Read more

"...of the way, it does feel put together decently, and the screen quality is pretty good...." Read more

56 customers mention "Build quality"44 positive12 negative

Customers praise the build quality of the Game & Watch, noting its excellent hardware, high-quality design, and solid feel.

"...The inclusion of a high quality USB-A to USB-C cable was a nice touch, and it chargers pretty quickly...." Read more

"...Getting the good out of the way, it does feel put together decently, and the screen quality is pretty good...." Read more

"...because they can found on many other Nintendo systems, but the high-quality design, clock, and easter eggs make it a fun celebration of the Super..." Read more

"...such as loose change or keys in a pocket, and the screen looks like is extremely fragile and easily broken, so not recommended for kids who are hard..." Read more

36 customers mention "Collectible value"36 positive0 negative

Customers appreciate the collectible value of this Game & Watch, describing it as a great addition to their retro collection, with one customer noting it's particularly appealing to Mario fans.

"...It’s a fun, timeless gift that appeals to a wide range of ages...." Read more

"These things are cool. I got Zelda first, then just had to get Mario. I wish the watch had an alarm clock, but that's alright...." Read more

"This thing is just pure novelty for collectors...." Read more

"...As a collector, this is a nice niche item, but not much else...." Read more

36 customers mention "Portableness"36 positive0 negative

Customers find the Game & Watch portable and lightweight, making it perfect for carrying around in pockets and traveling, with one customer noting it can be used as a pocket watch.

"...It’s honestly such a cute, petite electronic! It’s great to have around especially for long car trips or even when you’re just in bed relaxing!..." Read more

"...the Game Boy Color port, Super Mario Bros. Deluxe, is a better option for on the go play than trying to play the Super Mario games in full frame on..." Read more

"...The device itself is a bit smaller than I expected and pretty lightweight...." Read more

"...It will fit in a shirt pocket and because of its light weight you won't even know it's there! It is a truly portable gaming system...." Read more

31 customers mention "Battery life"23 positive8 negative

Customers like the battery life of the Game & Watch, with one customer noting it doesn't require batteries and another mentioning it has a built-in rechargeable Li-Ion battery.

"...The battery lasts FOREVER. Their estimated 8 hours of gameplay is not exaggerated...." Read more

"...still small enough to be pocket sized, and the rechargeable battery has a pretty decent lifespan...." Read more

"...time well enough, so it serves its purpose there, but the screen will turn itself off after a while of no inputs, probably to avoid screen burn-in,..." Read more

"This has been an amazing gift for my 5 yrs old boy. Battery life is great and the simplicity of use has been amazing...." Read more

69 customers mention "Size"27 positive42 negative

Customers have mixed opinions about the size of the Game & Watch: Super Mario Bros., with some finding it small enough to be pocket-sized while others note that it is too small for adult hands.

"...The controls are great. While the DPAD isn't as big as the original NES controllers, it's plenty big for me and feels solid and responsive...." Read more

"...It’s honestly such a cute, petite electronic! It’s great to have around especially for long car trips or even when you’re just in bed relaxing!..." Read more

"...Everything's too small, and if you're playing the game in a position that isn't with your arms scrunched up to your face, then the screen's too far..." Read more

"...The screen is small but extremely bright and crisp, while the buttons feel sturdy and similar to original NES controller...." Read more

Amazing Product!
5 out of 5 stars
Amazing Product!
I got my dad this for his Father’s Day gift and he absolutely loves it. Yes, it’s a bit early, but that’s okay! It’s honestly such a cute, petite electronic! It’s great to have around especially for long car trips or even when you’re just in bed relaxing! Love it.
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Top reviews from the United States

  • Reviewed in the United States on November 24, 2020
    If you didn't grow up in the 1980s with the old school Game & Watch devices and/or Super Mario Brothers, I'd find it hard to believe that you'd enjoy this device. In fact, even if you're a Super Mario Brothers fan, but didn't own one of the original Game & Watches, you might have a hard time enjoying this device. However, I personally did own a Game & Watch (Parachute) and played it to death when I was 7 years old (the buttons stopped working because I played it so much). I also spent countless hours on Super Mario Brothers starting at age 9. Because of these two experiences in my past, I knew I had to buy this Game & Watch when I first heard they were going to release it.

    Now that I've had it for about a week, I can say, for a fan like myself, it was worth the $50. Holding the Game & Watch in my hands when I first opened it brought a HUGE RUSH of memories of me playing Parachute as well as the memories of my grandparents searching all over the place to buy and gift it to me almost 40 years ago. Not gonna lie, I cried. This alone confirmed it was worth the purchase. And while I haven't been playing SMB1 too much, I've been addicted to the SMB2 as I never had a chance to play it when I was younger. The physics of Mario moving are exactly as I remember, which is something that can't be said for the versions of SMB1 and SMB2 included with Super Mario All Stars for the SNES/Wii, you know the brick breaking "bug".

    Ok enough of the nostalgia, let's quickly go over the device itself and the games. First of all, the LCD isn't bad. It's not great, but not bad. It is clearly a TN panel as the vertical viewing angles are pretty horrible. Luckily, it's so small that you probably will never be viewing it off angle in the vertical axis. Horizontally, it fares much better off angle. It is small, but not too small at 2.36". I haven't noticed any ghosting, but if I look closely, I definitely can see the pixels, so the DPI isn't the best either. However, it's perfectly reasonable for games that weren't high resolution to begin with. The display does seem to be stretched horizontally just a little bit, the screen probably isn't the exact aspect ratio of the original game as the blocks on the screen aren't perfectly square and the mushrooms look a little fat to me; this is a little annoying but does not affect game play at all. My 40+ year old eyes aren't what they used to be, but the display is big enough for me to play without any hindrance. The only thing I can complain about are the parts of SMB2 where there are leaves blowing on the screen to suggest there is wind; the leaves are very hard for me to see. But the audio gives cues that there is wind as well so it wasn't a huge drawback. Besides that, I have nothing to complain about with the display.

    The controls are great. While the DPAD isn't as big as the original NES controllers, it's plenty big for me and feels solid and responsive. The B and A buttons, in addition to the game/time/pause/set buttons, feel just like how I remember from my Parachute G&W. The unit was a little light on weight, but that feeling could be because I'm not 7 years old anymore. The biggest complaint I have is that the unit does not come with a kickstand like Parachute did so it cannot sit upright on my nightstand while in watch mode.

    The games, as mentioned before, seem to be exactly like the originals except for a couple really welcome additions.
    1) While you can't save the state, you can pause a game and come back to it at anytime. This is on a per game basis, so you can have a paused SMB1, SMB2, and Ball all at the same time and switch between them to play any of them.
    2) SMB1 and SMB2 has an option to have infinite lives. This feature was absolutely necessary for me to play and beat SMB2 as it is exponentially harder than SMB1

    The watch is a fun addition, you can cycle through different backgrounds of the clock by repeatedly pressing the time button. There are also some other easter eggs for the watch with various button presses I'll let you figure out.

    And finally Ball, while it's not as exciting as SMB1 and SMB2, I love hearing the "tick tick tick" sounds each time an "LCD" animation moves, just like the original G&W games.

    The battery lasts FOREVER. Their estimated 8 hours of gameplay is not exaggerated. I charged it full, played for 2 - 3 hours and the battery meter still showed over half. Keep in mind, I kept the volume and brightness low. Speaking of volume, if you're alone in a quiet room, the lowest volume setting is already plenty loud IMO. And at the highest volume, it's still very clear. The inclusion of a high quality USB-A to USB-C cable was a nice touch, and it chargers pretty quickly.

    Overall, I can't recommend this little device enough, even at $50, BUT, with the big caveat that the Game & Watch plus Super Mario Brothers must hold a very dear place in your childhood.
    43 people found this helpful
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  • Reviewed in the United States on June 7, 2025
    I got my dad this for his Father’s Day gift and he absolutely loves it. Yes, it’s a bit early, but that’s okay! It’s honestly such a cute, petite electronic! It’s great to have around especially for long car trips or even when you’re just in bed relaxing! Love it.
    Customer image
    5.0 out of 5 stars
    Amazing Product!

    Reviewed in the United States on June 7, 2025
    I got my dad this for his Father’s Day gift and he absolutely loves it. Yes, it’s a bit early, but that’s okay! It’s honestly such a cute, petite electronic! It’s great to have around especially for long car trips or even when you’re just in bed relaxing! Love it.
    Images in this review
    Customer image
  • Reviewed in the United States on May 28, 2025
    Easy ordering, product was as described, shipping was fast and it works as expected.
  • Reviewed in the United States on March 27, 2021
    How does Game & Watch: Super Mario Bros. get five stars without an alarm? Because, everything else about it is awesome, is why.

    The Game & Watch celebrates its 40th year with the original Ball, complete with LCD element drop-shadows, just like in real life. It wouldn't be throwback without them. The watch, aside from not having an alarm, is a well-designed tribute Super Mario Bros., and hides 35 various easter eggs, or little surprises.

    Super Mario Bros. celebrates its 35th anniversary with micro-sized presentations of both the original version, and the more difficult second version of the game, as originally presented.

    Sure, you can play Switch's versions of Super Mario Bros. with Switch Online, but those have updated sound, and graphics, which is awesome, and perfect for my modern television setup. However, the modern Game & Watch offers quite a fitting place for these classic versions, displayed on its beautiful color screen, with adjustable brightness, and an impressive mono speaker, with adjustable volume.

    You will regret missing out on one of these wonderful units if you wait until its sold out. I was going to leave it in the package, but there are hundreds of people who will still have new-in-box SW35s laying around, yet will have no memories of playing them. It is too awesome to not play.

    I love trying to break my record in Ball. It gets pretty wild as the game goes on, then as the odometer ticks over, you breathe a sign of relief, which messes with your timing. It's awesome. If you don't Ball, you ain't down!

    Consider that nostalgia may drive some interest in these games, consisting of two side-scrollers, and a stand-still. Children may not find "lives-based" games as interesting as newer games, because playing the same early levels over and over can feel repetitious.

    The Game & Watch is mandatory for anyone who already likes the classic Super Mario Bros. Games., or who loved Game & Watch. I'm in the U.S.A., so aside from playing a couple levels on Switch, Super Mario Bros. 2 is new to me, and I never had Ball, although I remember when it came out. I had my football-shaped football game, and my Coleco Pac Man, Galaxian, and Donkey Kong plastic arcade cabinets with the plastic joysticks. I absolutely love this SM35 limited edition handheld game.
    Customer image
    5.0 out of 5 stars
    Two Types of Gamers: Others, and Those Who Bought the Game & Watch: Super Mario Bros.

    Reviewed in the United States on March 27, 2021
    How does Game & Watch: Super Mario Bros. get five stars without an alarm? Because, everything else about it is awesome, is why.

    The Game & Watch celebrates its 40th year with the original Ball, complete with LCD element drop-shadows, just like in real life. It wouldn't be throwback without them. The watch, aside from not having an alarm, is a well-designed tribute Super Mario Bros., and hides 35 various easter eggs, or little surprises.

    Super Mario Bros. celebrates its 35th anniversary with micro-sized presentations of both the original version, and the more difficult second version of the game, as originally presented.

    Sure, you can play Switch's versions of Super Mario Bros. with Switch Online, but those have updated sound, and graphics, which is awesome, and perfect for my modern television setup. However, the modern Game & Watch offers quite a fitting place for these classic versions, displayed on its beautiful color screen, with adjustable brightness, and an impressive mono speaker, with adjustable volume.

    You will regret missing out on one of these wonderful units if you wait until its sold out. I was going to leave it in the package, but there are hundreds of people who will still have new-in-box SW35s laying around, yet will have no memories of playing them. It is too awesome to not play.

    I love trying to break my record in Ball. It gets pretty wild as the game goes on, then as the odometer ticks over, you breathe a sign of relief, which messes with your timing. It's awesome. If you don't Ball, you ain't down!

    Consider that nostalgia may drive some interest in these games, consisting of two side-scrollers, and a stand-still. Children may not find "lives-based" games as interesting as newer games, because playing the same early levels over and over can feel repetitious.

    The Game & Watch is mandatory for anyone who already likes the classic Super Mario Bros. Games., or who loved Game & Watch. I'm in the U.S.A., so aside from playing a couple levels on Switch, Super Mario Bros. 2 is new to me, and I never had Ball, although I remember when it came out. I had my football-shaped football game, and my Coleco Pac Man, Galaxian, and Donkey Kong plastic arcade cabinets with the plastic joysticks. I absolutely love this SM35 limited edition handheld game.
    Images in this review
    Customer image
    7 people found this helpful
    Report
  • Reviewed in the United States on September 28, 2023
    I love this little device. I'm an 80's baby so Nintendo was a game changer after Atari and Super Mario Bros. was the Holy Grail during that time, so I knew right away that I had to buy this thing. I never owned the original Game & Watch from the 80's so I can't compare it to that one, but I can compare it to the original Super Mario Bros. game and I think it's pretty spot on when comparing the two. So, if you were and still are a fan of the original Nintendo and Super Mario Bros. then this is for you. If you're just a collector, then you can't go wrong adding this one to your collection of retro gaming. And lastly, if you are only into modern gaming due to the realistic graphics and effects then you will not like this device that much. Now is it worth the $50 price tag? for me yes. for people who grew up in the 80's, yes. for people who play games on a Nintendo switch, on a steam deck or even on their smartphones and tablets, definitely not. So, my final opinion for the Nintendo Game & Watch Super Mario Bros. device is that you can't go wrong buying it to just play a piece of history or even if it's just to add it to your collection of retro gaming consoles.
    2 people found this helpful
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Top reviews from other countries

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  • Denys
    5.0 out of 5 stars Unbelievable nostalgic unit!
    Reviewed in the United Arab Emirates on May 18, 2021
    Unbelievable nostalgic unit! Perfect assembly! Worth of spent money.
  • BRUNO LUIZ PERLATO
    5.0 out of 5 stars Ótimo
    Reviewed in Brazil on June 19, 2025
    Original. Chegou tudo em ordem.
    Report
  • Dany García
    5.0 out of 5 stars UN GRAN ARTICULO DE COLECCION
    Reviewed in Mexico on March 2, 2021
    Sinceramente nunca tuve la oportunidad de tener una Game & Watch hasta el día de hoy que pude obtener este objeto de colección, es nostalgia pura en cuanto a la calidad de materiales, los juegos y el valor que representa si eres fan de Nintendo, no hay más que decir.

    En cuanto a la consola es ligera, portátil, el hecho de que se pueda cargar con cable USB-C es genial para su portabilidad en cuanto a gestion de carga, las bocinas integradas son buenas, aunque tampoco quieras subir mucho el volumen, los botones son de buena calidad, tengo manos grandes y la consola después de una "larga" sesión de uso podría llegar a cansar, pero lo veo más como un objeto de colección que de "juego" aunque por pura nostalgia podría usarla de vez en cuando.

    Cabe recalcar que la había apartado cuando Amazon decía que se entregaría en Junio-Julio 2021, afortunadamente llego en Diciembre 2020, satisfeco con la entrega, paquete, en general todo bien!
  • Maria Victoria Mapanao
    5.0 out of 5 stars very entertaining. brings back good memories.
    Reviewed in Singapore on October 29, 2022
    nothing, I love ot.
  • Mozamil Mustafa
    5.0 out of 5 stars اصلي و جميييل
    Reviewed in Saudi Arabia on April 4, 2025
    جميل جدا